Our Story


Rockford's Own Bridal Expo started with humble beginnings, as the Welcome Wagon Bridal Show.  We were located at the Hoffman House in Rockford, IL.  

Mickey Rosenow, the Producer of the show, soon realized the importance of providing a one-stop shop for brides in the Rockford area.  As the show began to grow in size, we moved to the Tebala Shrine Center. Beginning in 2018, we are partnering with the beautiful Radisson Hotel.

Thirty years later, Rockford's Own Bridal Expo is recognized as the show to attend for all of your wedding needs.  With fashions by local bridal shops & Seno Formal Wear, we offer a large selection of beautiful and affordable wedding attire for weddings both large and small.